Mission/ Vision / Story

Our Mission

Our company's mission is to improve the quality of life for people everywhere by providing effective and safe non-pharmaceutical sleep aids that help individuals achieve restful and rejuvenating sleep. We believe that better sleep leads to increased energy, improved mood, and enhanced overall well-being. We strive to educate the public about the importance of sleep and to offer products that are safe, non-habit forming, and easy to use. Our ultimate goal is to help people live happier, healthier lives by promoting the benefits of restful sleep.

Our Vision

Our vision is to revolutionize the sleep aid industry by creating natural and safe supplements that promote restful sleep without the use of harsh chemicals or pharmaceutical ingredients. We envision a world where people can fall asleep effortlessly and wake up feeling refreshed and rejuvenated. We strive to be at the forefront of innovation in this field, utilizing the latest research and technology to develop products that are not only effective, but also environmentally friendly and ethically sourced. Our commitment to quality, transparency, and customer satisfaction will ensure that we continue to be the trusted choice for individuals seeking natural and safe sleep solutions.

Our story

Our story started with bad sleep. Our household consisted of two busy entrepreneurial adults running their own business along with two small children. Throw in a pandemic and sleep was being compromised from all angles. Household stress, children, business issues and every other factor that helps contribute to an increasingly complicated world. We knew good sleep was the single most important ingredient to allow us to handle situations that were thrown at us on a daily basis - but we were increasingly struggling to get good lasting sleep. We invested in sleep tracking devices and experimented with multiple sleep aid products - eventually combining ingredients ourselves to create the ultimate sleep aid. We then knew we had something too good to not share. We engaged a nutraceutical laboratory to help with developing Snoozedust into a commercial product and our success today is based on our real world testing and knowledge that Snoozedust works.